|
PRINT ISSN : 2319-7692
Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
Mobile phones provide real time services that reduce costs, increase income, increases reach ability and mobility. They also facilitate the extension of social and business networks that empower women with knowledge to gain emancipation. The present study was carried out in Ema market of Imphal West district to study the utilization pattern of mobile phone among registered women vendors. A sample of 120 registered women vendors were selected from Ema market by taking 56, 40 and 24 registered women vendors through proportionate random sampling from market segments namely Purana bazaar, New market and Laxmi bazaar respectively. Majority (93.33%) of the women own feature phone, majorly used service providers by the women were Service provider-2 (52.5%) and Service provider-1 (48.33%), all respondents agreed that cellular mobile service to them was useful, all the respondents use only pre-paid mode of payment, Service provider-2 is the most preferred choice of mobile service provider and difficulty in using various mobile apps in smart phone is found to be the major constraint.