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International Journal of Current Microbiology and Applied Sciences (IJCMAS)
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Original Research Articles                      Volume : 7, Issue:6, June, 2018

PRINT ISSN : 2319-7692
Online ISSN : 2319-7706
Issues : 12 per year
Publisher : Excellent Publishers
Email : editorijcmas@gmail.com /
submit@ijcmas.com
Editor-in-chief: Dr.M.Prakash
Index Copernicus ICV 2018: 95.39
NAAS RATING 2020: 5.38

Int.J.Curr.Microbiol.App.Sci.2018.7(6): 3280-3294
DOI: https://doi.org/10.20546/ijcmas.2018.706.385


Awareness and Perception of Producers’ (Farmers’), Retailers’ and Consumers’ Towards Implementation of Foreign Direct Investment in Agricultural Retail Sector
Rati Mukteshawar*, P.S. Shehrawat and J.S. Malik
Department of Extension Education CCS Haryana Agricultural University, Hisar -125004 (Haryana), India
*Corresponding author
Abstract:

This study was conducted to create awareness towards FDI in agricultural retail sector. The study was conducted in two districts of Haryana state namely, Hisar and Sonipat and a total no. of two hundred forty respondents were selected and interviewed with the help of well-structured schedule. The study revealed that majority of the respondents were of middle age group (36-50 years), educated up to post graduate, belonged to a nuclear family up to five members, performed farming and other than farming had land holding up to 5 acres. The findings revealed that the overall awareness towards FDI in agricultural retail sector among the producers (20.06%), retailers (22.09%) and consumers (23.45%) were found low aware as per their responses and the existing perception level of producers about implementation of FDI in agricultural retail sector was found from the study that 38.33 percent of the respondents had agreed, whereas 50.00 per cent were undecided followed by 11.67 per cent had disagreed the studies showed that 35.00 percent of the respondents had agreed, while majority (61.00%) of the respondents were undecided and only 03.33 percent had disagreed and 41.66 per cent of the consumers had agreed, while half of the consumers (50.00 %) were undecided and only 08.33 per cent had disagreed.


Keywords: Awareness, Agricultural retail sector, Farmers’, FDI and Perception

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How to cite this article:

Rati Mukteshawar, P.S. Shehrawat and Malik, J.S. 2018. Awareness and Perception of Producers’ (Farmers’), Retailers’ and Consumers’ Towards Implementation of Foreign Direct Investment in Agricultural Retail Sector.Int.J.Curr.Microbiol.App.Sci. 7(6): 3280-3294. doi: https://doi.org/10.20546/ijcmas.2018.706.385
Copyright: This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial-ShareAlike license.

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