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PRINT ISSN : 2319-7692
Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
Despite the increasing penetration and influence of internet and social media, farmers abstain from using it due to various constraints. In this view, a study was conducted to analyze constraints faced by farmers in using social media in Karnal district of Haryana state, India. A total of 40 respondents were selected randomly constituted sample size and data collection was done through semi-structured interview schedule. Results of the study revealed that Farmers felt that high cost of data service (16.66) was the main constraint followed by inadequate service of network and speed (15.33) and difficulty to find relevant information (15) due to large number of sources. The study recommends the need for considering constraints faced by farmers as they influence the accessibility and usage pattern of internet and social media.