National Academy of Agricultural Sciences (NAAS)
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PRINT ISSN : 2319-7692
Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
The study was conducted with 170 women respondents to elicit information on food buying behaviour and the reasons behind the purchase of food items. A higher number of respondents looked for quality followed by taste and availability while purchasing food items. It was seen that the women preferred to purchase from local store and they used to purchase only when there is need. Look for carriable package, buy products with all printed information about the product prefer purchasing refill package are the first, second and third ranked buying behaviour of the respondents.
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