National Academy of Agricultural Sciences (NAAS)
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PRINT ISSN : 2319-7692 Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
Entrepreneurs create lot of job opportunities, economic development and wealth of the nation by paying taxes. During this process of economic development, they face lot of challenges, uncertainty and unavoidable risks. Further, research reports revealed that success percentage of entrepreneurs and start ups in India were minimum (i.e.) ten percent. It was predicted that huge opportunities exists in case of agribusiness ventures. However, there exist gaps and challenges in case of entrepreneurship in agribusiness. In order to bridge this gap, the research study was conducted to identify the challenges and possible strategies. In this research study, purposive sampling method was adopted to find better results. About 50 numbers of entrepreneurs enrolled as member in agribusiness incubators were selected for this study. Primary data were collected based on the interaction with the entrepreneurs through focused group discussion and personal interview method. Research results revealed that difficulty in obtaining credit from financial institutions (72.16 percent) obtained first rank followed by faced lot of hurdles towards procedural compliance (67.68 percent), gap in market linkages and target market (59.28 percent), lack of moral support from family members and pressure to seek job for work and social stigma (54.28 per cnet), facing lot of challenges in technology commercialization (49.64 percent), lack of access to critical resources viz., skilled manpower (43 percent), lack of previous experience (31.28 percent) and lack of networking and mentoring (22.20) respectively. Based on the challenges, following suggestions were provided by the respondents viz., establishment of business incubators in all districts, proper market linkage and value chain, financial assistance and tailor made capacity building programmes suitable for entrepreneurs in the domain of agribusiness.
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