International Journal of Current Microbiology and Applied Sciences (IJCMAS)
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Original Research Articles                      Volume : 9, Issue:6, June, 2020

PRINT ISSN : 2319-7692
Online ISSN : 2319-7706
Issues : 12 per year
Publisher : Excellent Publishers
Email : /
Editor-in-chief: Dr.M.Prakash
Index Copernicus ICV 2018: 95.39
NAAS RATING 2020: 5.38

Int.J.Curr.Microbiol.App.Sci.2020.9(6): 2692-2704

Analysis of Structure, Conduct and Performance of Vegetable Seed Market: Case Study in Belagavi District of Karnataka, India
Stephan Raj1*, A. D. Naik2, B. K. Naik2 and N. M. Kerur2
1Department of Agricultural Economics, College of Agriculture, Kalaburagi, Karnataka 585103, India
2Department of Agribusiness Management, University of Agricultural Sciences, Krishi Nagar, Dharwad, Karnataka 580005, India
*Corresponding author

The commercial horticulture industry in Karnataka has experienced remarkable growth in the last decade and it continues to grow. The Karnataka vegetable market is majorly controlled by the private vegetable seed producing companies. The focus of the study, therefore, was to analyise the structure, conduct and performance of the vegetable seed market in the Belagavi District of Karnataka in order to elucidate the performance of the marketing system before any interventions are made to change the existing conditions. The data for the study was sourced from the primary sources. The study employed descriptive statistics, HHI to determine the degree of market concentration in the study area. Weighted mean was calculated for parameters of the distribution system and was used for knowing the overall performance of each company with the help of a grid. The company with the highest total is termed as the benchmark. The results of the study showed that the HHI was 1817.92, 6049.47, 3994.08 and 3402.14 for tomato, cabbage, green chilli and cabbage respectively, indicating a moderate to highly concentrated market hence an oligopoly market structure. Distribution depth was measured as most important factor to study the performance of vegetable seed companies.

Keywords: Structure, Conduct, Performance, Vegetable seed market District

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How to cite this article:

Stephan Raj, A. D. Naik, B. K. Naik and Kerur, N. M. 2020. Analysis of Structure, Conduct and Performance of Vegetable Seed Market: Case Study in Belagavi District of Karnataka, India.Int.J.Curr.Microbiol.App.Sci. 9(6): 2692-2704. doi:
Copyright: This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial-ShareAlike license.