National Academy of Agricultural Sciences (NAAS)
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PRINT ISSN : 2319-7692
Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
The present study has been based on the data from five major quin-quennial rounds of the National Sample Survey on the Household Consumption Expenditure in India during 1993-94, to 2011-12, and proposed to bring out the temporal, spatial and cross sectional differences in the food consumption pattern of Indian households. The study revealed a considerable decline in the monthly per capita cereal consumption from 13.40 kg in 1993-94 to 11.23 kg in rural India in 2011-12, the corresponding figures for urban India being 10.63 kg and 9.32 kg. Apart from income and food prices, other structural shifts (not related to prices) have influenced the changes in food consumption pattern across different classes. The rural consumers were spending larger proportion of their food expenditure on cereals, pulses, sugar and edible oils as compared to their urban counterparts. On the other hand, the urban consumers as compared to rural were spending more on milk and milk products, egg, fish, meat, fruits and vegetables. The overtime changes in these proportions were relatively larger for the rural consumers than for the urban ones. The findings were in conformity with Engel’s law and Bennett’s law of consumption. Rural India exhibits a marginal, but gradual increase in expenses on high value food. The changing consumption and nutrition dynamics elucidated by the changing dietary pattern with marked diversity would play an instrumental role in nutrition-led marketing in India.
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