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International Journal of Current Microbiology and Applied Sciences (IJCMAS)
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National Academy of Agricultural Sciences (NAAS)
NAAS Score: *5.38 (2019)
[Effective from January 1, 2019]
For more details click here

ICV 2017: 100.00
Index Copernicus ICI Journals Master List 2017 - IJCMAS--ICV 2017: 100.00
For more details click here

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PRINT ISSN : 2319-7692
Online ISSN : 2319-7706
Issues : 12 per year
Publisher : Excellent Publishers
Email : editorijcmas@gmail.com / submit@ijcmas.com
Editor-in-chief: Dr.M.Prakash
Index Copernicus ICV 2017: 100.00
NAAS RATING 2018: 5.38

Int.J.Curr.Microbiol.App.Sci.2019.8(6): 274-279
DOI: https://doi.org/10.20546/ijcmas.2019.806.031


A Market Study of Organic Food and Products Available in Hyderabad City, India
Anoushka Darga1* and Ashlesha Pendli2
Department of Food and Nutrition, University College for Women, Koti, Hyderabad, India
*Corresponding author
Abstract:

The present study was conducted in the market of Hyderabad city to know the present condition of organic food market. Data was collected with the help of structured and duly pre tested interview schedule. Data was also collected regarding the price range of 50 products from 5 organic and 5 conventional stores. Result reveals that there were five main outlets online and offline that were majorly selling organic food and products range. The main aim of this study was to explore present market scenario and the major factors responsible for future growth of the organic food products business in the city. Since, there is a tremendous change in the last few years in the awareness of the consumers, this study helps the consumers to know the types of products and also compare the average cost of organic food to the conventionally produced food.


Keywords: Organic food, Market survey, Cost of organic food, Cost comparison, Conventional Vs organic food, Organic food certification
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How to cite this article:

Anoushka Darga and Ashlesha Pendli. 2019. A Market Study of Organic Food and Products Available in Hyderabad City, India.Int.J.Curr.Microbiol.App.Sci. 8(6): 274-279. doi: https://doi.org/10.20546/ijcmas.2019.806.031